Fashion brand faces backlash for selling ridiculously over-priced Imran Khan kurta

Fashion brand faces backlash for selling ridiculously over-priced Imran Khan kurta

Karma is a brand known for glamour and fabulous clothing. It is among the leading luxury fashion houses in Pakistan.

Keeping the current political situation in view, the brand has brought back its iconic Imran Khan kurta. The item was initially introduced in 2018. It gained a lot of popularity, particularly among the PTI supporters.

The Kurta basically has Imran Khan’s face imprinted on it. It is available in a variety of different colors and got a lot of public attention for all the obvious reasons. Recently, the brand took to its social media pages to make the announcement. The brand revealed that pre-booking for the kurtas has started. ‘Due to popular demand, we are bringing back the famous Karma IK Kurtas. Pre-book yours now!’ the brand announced.

Fashion brand faces backlash for selling ridiculously over-priced Imran Khan kurta

However, one thing that caught public attention was the price range. People were absolutely shocked when the brand revealed its prices. The iconic Kurta with IK’s face is being sold for Rs20,000. And that too for the kurta only. Moreover, an additional Rs10,000 is the price for the trouser.

People are absolutely enraged over the prices. Social media users believe that the prices should be in range for every Pakistani citizen. ‘All they care about is their business, not the country,’ A social media user wrote in the comments.

Here is what the public has to say:

Fashion brand faces backlash for selling ridiculously over-priced Imran Khan kurta
Fashion brand faces backlash for selling ridiculously over-priced Imran Khan kurta

Previously, Model Sadaf Kanwal received flak for her expensive clothing brand. The public thinks it’s ‘useless’ to invest in such a pricey brand.

A social media user recently shared a screenshot revealing the price of a casual dress from the brand. Social media users have bombarded the comment section with how it is too expensive. A user wrote, ‘It is better to invest in gold than this dress.’

Another netizen wrote that her tailor stitches better clothes than the dress and in a much more affordable price range.

What are your views on this? Share in the comments bar below.

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